In 2003, the owner of the Dallas Cowboys football team wanted to build a new stadium complex. The existing stadium the team was aging, and the new stadium proposed expansion of potential revenue for one of the leading teams of the NFL. The team wanted the taxpayer help finance the stadium, and the state legislature voted to put the issue before voters. Discussion of the arguments for and against the taxpayer funding of sports facilities and the economics of professional football teams. The question arises of how the Cowboys can persuade the public to support the plan, and what the team should consider alternatives if voters reject the proposal. "Hide
by George Foster, David W. Hoyt Source: Stanford Graduate School of Business 36 pages. Publication Date: November 24, 2003. Prod. #: SPM6-PDF-ENG
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