Coca-Cola Chile Foundation Harvard Case Solution & Analysis

Provides an overview of Coca-Cola in Chile and focuses on the Coca-Cola Chile Foundation (CCFCH), a non-profit organization dedicated to education. Established in 1992 with donations from Coca-Cola-de Chile SA (CCCH) and the bottling companies Embotelladora Andina SA, Coca-Cola Embonor SA, and the Coca-Cola Polar SA, the foundation is now faced with the dilemma of expansion in its most important programs, TAVEC Laboratories. The program CCFCH donated interactive science labs in public schools as a way to help them learn physics, chemistry, and biology. Each donation to cost about $ 60,000. In December 2004, Eduardo Romo, corporate relations manager and general manager of the CCCH CCFCH, was a proposal to simplify the laboratories, reducing their costs and, thus, allowing more of them to be implemented in schools throughout Chile. Focuses on the decision and the analysis of the pros and cons of the proposal and the overall role of social initiatives for Coca-Cola in Chile. "Hide
by Jorge Herrera Source: Social Enterprise Knowledge Network 18 pages. Publication Date: December 27, 2005. Prod. #: SKE071-PDF-ENG

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