Beidahuang is a leading new Chinese player in international grain trading that in 2013 is seeking access to grain both to help ensure China's food security and in pursuit of its own commercial goals.
Concentrating on possible trade in Brazilian soybeans, the case asks apprentice to re-examine the function of agricultural cooperatives in the world trading system and to judge what sort of model Beidahuang can create to capitalize on current industry trends while staying true to its character as a leading Chinese agricultural grower and provider.
PUBLICATION DATE: December 17, 2013 PRODUCT #: 914412-PDF-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE