Barbara Krakow Gallery Harvard Case Solution & Analysis

The Barbara Krakow Gallery is a successful contemporary art gallery situated in Boston. It utilizes a very uncommon "no haggle pricing" strategy and lengthy sales cycle when selling pieces to collectors. Though it stays prosperous and very respected, the size and scope of the gallery will be brought into question when Barbara Krakow, its creator, retires and hands it over to her associate, Andrew Witkin.

PUBLICATION DATE: December 03, 2013 PRODUCT #: 514033-PDF-ENG

This is just an excerpt. This case is about STRATEGY & EXECUTION

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