Amanda West is a GSB grad who has started a strong fast food restaurant out of business school. She developed the business plan with her S356 team and validated the idea throughout the course. After graduation she decided to establish the business on her own.
She formed a board of advisors, raised angel financing and has been seeking for a location for her first restaurant website. Her search has continued eighteen months and she's yet to sign a lease.
PUBLICATION DATE: February 24, 2009 PRODUCT #: E326B-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
Related Case Solutions & Analyses:
Strategic Planning at Sun Life
Competition Policy in the European Union and the Power of Microsoft
Harlequin Romances–Poland (B)
SADAFCO
Personal Improvement Project
Schumpeter Finanzberatung GmbH
Bosch Group in India: Transition to the interpersonal organization
Banff Aspen Lodge: Evolving the Business Strategy
Berkshire Partners: Bidding for Carter’s
Evaluate Cola’s strategy of buying bottlers, making them stronger, and then selling them again. Would you change this strategy? Do you agree with it?
