The service's starting property was to offer the supreme in choice to its customers-all brand names, sizes, designs, and colors. Zappos arranged all elements of its company (consisting of recruiting, culture, call center, supply, stock, and site chain) to offer the finest possible service-it desired to "wow" everybody who communicated with the business, from consumers to workers to business partners.
Zappos.com Developing a Supply Chain to Deliver WOW! Case Solution
It likewise required to figure out how it could scale its business-much of the effort it had made to "wow" its clients was labor expensive-could and extensive this be scaled to a business with earnings of 10s of billions? Would the service require to make modifications to react to the changed financial environment, and if so, exactly what were those modifications? The case makes it possible for students to think about supply chain problems, which are vital to the service's success, in the wider context of the company: the bases of Zappos' success, its core proficiencies, culture, and competitive environment.
PUBLICATION DATE: February 13, 2009 PRODUCT #: GS65-HCB-ENG
This is just an excerpt. This case is about LEADERSHIP & MANAGING PEOPLE
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