Tokyo Electron Ltd. runs in a restricted environment innovative, modular defined boundaries that are long in the industry that it serves the global semiconductor industry. While the original motivation for these boundaries was the division of labor and splitting complex tasks into manageable pieces, the company is now faced with new innovations, which crosses borders, and makes it possible to increase yields and productivity of the manufacturing process. While the solution is simple, it is not clear that the company's customers are willing to accept such a change, because it will cut across organizational lines that manufacturers have created for monitoring purposes. Case frames of technical issues and creates an organizational issue.
To enhance their effectiveness, color cases should be printed in color. "Hide
by Willy Shih, Andrew King Source: Harvard Business School 17 pages. Publication Date: May 26, 2009. Prod. #: 609096-PDF-ENG
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