Telkomsel: Transforming an Emerging-Market State Enterprise Case Solution
This article sheds light on the issues faced by Telkomsel, which is a cellphone service provider in Indonesia, as it attempted to grow and become internationally competitive. The protagonist is former CEO of Telkomsel, Mulia Tambunan. Tambunan's challenge was to create a nimble, modern business out of an organization encumbered by political interventions, direction layers that are excessive, and substandard functionality motivators--issues common to state-owned companies. Moreover, Indonesia was going throughan economic crisis, the telecommunications marketplace was recently liberalized, and Indonesia was experiencing a transition that was disruptive from the steady although autocratic regime of military-backed President Suharto to a young democracy that was frail. Written with assistance from Ian Buchanan and his team at Booz Allen Hamilton, who worked through this transition period with Telkomsel.
This is just an excerpt. This case is about GLOBAL BUSINESS
PUBLICATION DATE: March 31, 2003
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