State-Record Newspaper: The CyberState Edition (A) Harvard Case Solution & Analysis

Paula Ellis, assistant editor, said that the online edition of the largest newspapers in South Carolina, the state is crucial to the future of 90 million state-Record Co, a subsidiary of Knight-Ridder, Inc Ellis supported the establishment of experimental electronic edition covers the Susan Smith murder Court. Experimental edition became a daily electronic publication called CyberState. However, the lack of interest of advertisers and the recent financial pressure from increasing costs of newsprint caused internal pressure to minimize or eliminate CyberState. Ellis must determine the appropriate level of funding and the creation of various performance targets for the 1996 financial year. "Hide
by Peter Paly, Brandi Olson Source: Harvard Business School 29 pages. Publication Date: August 1, 1996. Prod. #: 997001-PDF-ENG

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