Samsung Everland: Managing Service Quality (A) Harvard Case Solution & Analysis

In late 1994, its president, Joong-Ang Development Co., has been associated with the level of quality of service in Yongin farmland theme park company is located south of Seoul, South Korea. Despite the service quality of the programs he initiated when he took his current position 14 months ago, the quality of service of the park seemed to be less than that of its competitors. He thought that he had made the right moves, as Farmland can reach the international standards of service quality, whether it is worth doing, and if it will really provide a sustainable competitive advantage. Designed for use in quality control module rate service. "Hide
by John S. Haywood-Farmer, Charles Dhanaraj Source: Richard Ivey School of Business Foundation 24 pages. Publication Date: Mar 03, 1998. Prod. #: 97D016-PDF-ENG

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