Red Bull and Energy Drinks 2010 Harvard Case Solution & Analysis

Red Bull holds about 40% of sales on marketing, mostly sponsored events associated with extreme sports. This case serves as a brief assessment of the frame Red Bull's marketing strategy in the more populated market of energy drinks. "Hide
by Paul W. Farris Source: Darden School of Business 3 pages. Publication Date: December 20, 2011. Prod. #: UV5791-PDF-ENG

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