Ponce de Leon: Confidential Instructions for Poppie Santoni Director Harvard Case Solution & Analysis

Ponce de Leon (POL) has four sides negotiating exercise in which studio is trying to sign a major actress to star in the upcoming film. Negotiations centers around various external and internal motives underlying each of these approaches to film the party, and therefore the negotiations. Exercise allows the study of risks "monetization" of the various types of external (eg, wages, bonuses, status) and internal (eg, love of work, the value of) motivation. "Hide
by Ian I. Larkin Source: Exercises 5 pages. Publication Date: March 21, 2012. Prod. #: 912040-PDF-ENG

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