Obama versus Clinton: The YouTube Primary Harvard Case Solution & Analysis

What was the role of the Internet in the competition for the nomination in the Democratic presidential between Senators Obama and Clinton? As a change of roles in the transition from primary to the national elections? The case is considered by the media and the content of the election for each candidate, and allows students to explore the role of new media in political campaigns. The main focus is to raise funds in 2007 and the campaign for the primary vote of the delegates in 2008. "Hide
by John Deighton, Leora Kornfeld Source: Harvard Business School 23 pages. Publication Date: October 29, 2008. Prod. #: 509032-PDF-ENG

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