Nissan Motor Co. Ltd.–2002 Harvard Case Solution & Analysis

Carlos Ghosn, a former executive vice president of Renault, was the chief operating officer of Nissan Motor Co, troubled auto company in Japan when Renault bought a 38% stake in 1999. This is considered as Hong turned around the company. Examines in some detail how it went successfully activate and mobilize workers demoralized after a decade of failed attempts. After successfully transformed the company faces a number of challenges in the global market. "Hide
by Mikhail Y. Yoshino, Masako Egawa Source: Harvard Business School 24 pages. Publication Date: October 15, 2002. Prod. #: 303042-PDF-ENG

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