In 1998, Newell Co, a manufacturer of high technology, large amounts of consumer goods, acquired Calphalon Corp, a high-end cookware company, and Rubbermaid, $ 2 billion manufacturer of consumer and commercial plastic. The case focuses on Newell's strategy and its development throughout the organization and the importance of selecting appropriate acquisitions to grow the company. There Calphalon and Rubbermaid line with long-term strategy of growth through acquisitions and superior service to customers amount? Rewritten version of the previous case. "Hide
by Cynthia A. Montgomery, Elizabeth J. Gordon Source: HBS Premier Case Collection 22 pages. Publication Date: March 26, 1999. Prod. #: 799139-PDF-ENG