Reliance Montana land a small not-for-profit organization in the business of creating conservation easements on private lands in Montana. Easements to preserve scenic character and recreational value of the land exclusive units and other forms of real estate development. Reliance, established only in 1976, has grown rapidly in recent years. At the time of the case, its leaders are faced with the need to define the market they want to serve, to determine the right rate of growth, and to create the institutional capacity to earn their first successes. "Hide
by Forest Reinhardt, Thomas A. Patterson Source: Harvard Business School 20 pages. Publication Date: December 17, 1993. Prod. #: 794050-PDF-ENG
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