Marketing HBS Case Solutions

Reinventing Officer’s Choice Whisky: Spoiled for Choice Case Solution This is just an excerpt. This case is about SALES & MARKETING PUBLICATION DATE: December 20, 2016 Appropriately, the very best ad agency in India were welcomed to come up with innovative that would address the following concern: How should Officer’s Choice rearrange and repackage itself […]

Pink Tax: Price Discrimination and Product Versioning Exercises Case Solution This is just an excerpt. This case is about SALES & MARKETING PUBLICATION DATE: December 12, 2016 These exercises match the WDI Posting Case “Pink Tax: Gender and other Price Discrimination Factors”. Diana Kelly is simply the brand name supervisor for a business that has […]

OnePlus: Crossing the Chasm in the Smartphone Market Case Solution This is just an excerpt. This case is about SALES & MARKETING PUBLICATION DATE: December 09, 2016 In early 2016, after the success of its very first 2 smart devices, the OnePlus One and OnePlus 2, China-based start-up smartphone manufacturer OnePlus was choosing ways to build […]

Developing a Marketing Technology Blueprint Case Solution This is just an excerpt. This case is about SALES & MARKETING PUBLICATION DATE: December 08, 2016 This note presents the idea of a marketing techniques master plan (MarTech Blueprint), advises trainees the best ways to produce one, and provides real-world examples of how a MarTech Blueprint might be […]

A Korean, a Chinese, and an Indian Walk Into an American Bar: Tapping the Asian-American Goldmine Case Solution This is just an excerpt. This case is about  SALES & MARKETING PUBLICATION DATE: January 01, 2017 Traditionally, globalization has actually been associated with mega brand names’ growth into global markets. Modifications in the marketing landscape-namely, development […]