Intel NBI: Handheld Graphics Organization Harvard Case Solution & Analysis

Hand organization chart (HGO) was launched under the new domestic programs in Intel business incubator. The unit is designed graphics co-processor for handheld PDA market, will be sold with an Xscale Intel. Although NBI company were designed to a high degree of autonomy, some operating assumptions included explicit or implicit links back to the rest of the corporation. While HGO met with some early success in the market, in the end, his fate will depend on how the other parts of the company saw it, and how the rest of the company was in financial terms. "Hide

by Willy Shih, Thomas Thurston Source: Harvard Business School 17 pages. Publication Date: 05 May 2008. Prod. #: 608098-PDF-ENG

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