Innovis Technology: Capturing the Value of Intellectual Property Case Solution
Abstract:
Case Writers: John QUICK and Christopher RATHSACK This case thinks about the tactical choices offered to a company in handling its patent portfolio, consisting of licensing, commercialization, contribution to a university, and carrying choices open.
Pedagogical Goals:
The case includes using genuine choices methods in valuing the alternatives connected to patents as companies deciding worrying licensing, contribution, and keeping patents for future usage.
This is just an excerpt. This case is about Strategy
published: 01 Feb 2004
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