INBOUND MARKETING: DOLLAR SHAVE CLUB Harvard Case Solution & Analysis

INBOUND MARKETING: DOLLAR SHAVE CLUB  Case Solution

With the brand-new concept of launching a video made Dubin, the business and the star, a million dollar business. It is an inbound advertising and marketing strategy which costs them USD4,500 and enjoyed them 9,00,000 customers within months of video getting viral. And exactly what is the primary concept behind this ever evasive viral marketing video?

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