IBP, the largest U.S. beef and pork processor, faced with the deterioration of income and conducting a comprehensive strategic review in 1990. Having grown from its inception in 1961 to its current position as a low-cost, innovative manufacturer of boxed beef, pork and more recently, the competition was conducted by IBP very different corporate strategies, which could be more successful. IBP should review their corporate strategy and decide whether its distinctive competence is still relevant, and where it has to be activated in three dimensions of the product, geography and vertical integration. "Hide
by David J. Collis, Nancy Donohue Source: Harvard Business School 22 pages. Publication Date: Mar 05, 1991. Prod. #: 391006-PDF-ENG