HuStream Technologies Interactive Video Harvard Case Solution & Analysis

A management consulting team was hired to guide HuStream Technologies on a new business model and target market. HuStream manages a service-based business model, providing customers with completely produced interactive video content. In the creators' efforts to transition to a product-based business, they have constructed a cloud-established system to offer easy accessibility to the products and services of their company.

Using that platform, customers can create their own content that is interactive. HuStream faces the challenge of transitioning from an entirely service- based business model to a completely product-based business model. The consultancy's task will be to identify HuStream's top company and advertising opportunities using the service-based business model and keeping inside the obstructions of limited funds.

PUBLICATION DATE: April 29, 2014 PRODUCT #: W14122-HCB-ENG

This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP

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