Homegrocer.com Harvard Case Solution & Analysis

Homegrocer is a new online store, which is experiencing a slow market penetration, as the business concept entails a fundamental change individual behavior grocery stores. Owner to know what it takes to attract new customers, and then turn them into loyal customers. Other problems include the lack of experience in IT management, the expected hyper-growth, investment decisions are needed in a rapidly changing industry and finance in the future. "Hide
by Sid L. Huff, David Beckow Source: Richard Ivey School of Business Foundation 16 pages. Publication Date: December 11, 1998. Prod. #: 98E019-PDF-ENG

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