First Bank of Nigeria Harvard Case Solution & Analysis

As far as Kenya was concerned, it basically had the most established financial systems in the region. Its bankingsector was considered as the fourth largest among all the banking sectors of Sub-Saharan Africa, Nigeria, South Africa andMauritius. There were around 43 different commercial banks in Kenya. In these 43 banks around13 were international banks, andowned a network of more than 1,161 branches all over the country. Kenya wasthe onlyindividual country in the entire districtwith vital banking operationsin foreign, predominantly in the adjacent countries. As per the statistics of the year2012, around ten Kenyan banks had owned and put into practice 223 outletsor branches across the border of the country and hadextent their state-of-the-art and quiet lucrative banking operations around the region.Additionally microfinance played a substantial role in the development of entire Kenya’s financial market and its services,with four major banks, including two enormous and one standard sized bankdeeply rooted in the microfinance sector. Moreover, six deposit-taking microfinance bodies were registered by the central bankof Kenya and offered a healthy rivalry to all the commercial banks on microfinancebasis which is on the lower side.

As far as the Angolan banking sector is concerned, so it is conquered by five major banks, which composes about 79% of the subdivision’s total amount of assets.Portuguese banks were powerfullysymbolized inthe entire banking arena and three of the major banks were completely owned by the state. Specifically, credit growth towards theprivate sector had constantlyoutclassed that in other big economies in theentire county, staying strong enough even in the year 2008 global financial disaster.Though itrelieved from the aromatic pace practiced until the year 2010, the entire annual growth somehow sustains at over 10%in practical terms.They must go for extensive branch network in Kenya since it has the best financial system.

  • Target countries like Canada and America (additionally)
  • Expand network in countries like Kenya
  • Work on enhancing brand name

Green Field Analysis and Recommendations

Basically, thisGreenfield Analysis possesses an objective of taking into the major accounts of the customers', its demand volumes, geographical location and number of DC’s to find more appropriate geography for the DC’s.Moreover, with the help of gravitybased calculation, one can frequently come across at the lowermost theoretical cost from a freight viewpoint, but now it can even deliver functionality which specifically allows them to take the customer service needs and demands into account.

Most of the international subsidiaries were done with the help of green field analysis and then entries & in abouttwo major countries where profitable and attractive opportunities were acknowledged UBA also come in via significant acquisitions. Moreover the UBA's internationalization approach was based on the promise that the bank had to be created for the Africansas a foreign bank that was quitecapableof meeting operational and most importantly the economic goals and aims of Africa to convertit into animportant continent of the globe.

Moreover the UBA's subordinates were gathered as Francophone and Anglophone subsidiaries with services and products designed for Anglophone and FrancophoneMarketplaces. UBA's moderateduration goal was introduce as much synergy as possible through the numerous countries and moreoverupsurge the entire involvement of itssubsidiaries to entire group's performance.

First bank of Nigeria also had to choose on an African based wide and expanded approach for overall financial intermediation should it aim at serving the full-scale financial service needs of all Africans or was acustomization as well as an important adaptation to regional and local needs more suitable in its overall early products to liftoff in entirely new markets. Additionally, the other element which needs to be given some extra importance is that First bank of Nigeria would overcome the several barriers known for creating hurdles in the use of banking services in most African states, which included inadequate funds, vastdistances from financial organizations, extraordinary transaction costs and unbalanced incomes in comparison with others...................................

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