Fairmount Minerals, a manufacturer of industrial sand in the United States, began a path of sustainable development in 2005. Mining had the unenviable reputation that threaten the sustainability of the company. Given the strong personal values of the management of the planet and the community held the CEO, and because of the reputation of the industry, Fairmount Minerals has shifted to efforts to integrate sustainable development into every step of their value chain - from raw material extraction to delivery of the product to the customer. Travel in Fairmount was interesting and full of hard work and dedication to the practice of sustainable development. Three broad themes people, planet and prosperity in all aspects of the response of the company. Starting in 2006, each year the organization has created a number of ambitious goals and to monitor progress in achieving these goals. These objectives are clearly set out the benefits to the environment and the planet. The question that remained was how these benefits are translated into prosperity for interested individuals and companies. Under what conditions is the guide of the planet and people, lead to increased growth for the company? "Hide
on the Sayan Chatterjee Source: Richard Ivey School of Business Foundation 16 pages. Publication Date: August 30, 2011. Prod. #: W11147-PDF-ENG
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