Ericsson in China: Mobile Leadership Case Solution
This article sheds light on Ericsson in the Chinese market-- the biggest single market, and one that's growing at speeds in excess of 50% of the firm.
Allows comparison of two distinct ways of entering the Chinese marketplace: by forming joint ventures with local competitions or with a WFOE (wholly foreign-owned enterprise) construction. But the majority of the instance is given to changes in the Chinese marketplace and in mobile phone technology, and the risks that they present to the new chances that they open up in addition to the sustainability of present competitive advantages.
This is just an excerpt. This case is about STRATEGY & EXECUTION
PUBLICATION DATE: February 11, 2000 PRODUCT #: 700012-PDF-ENG
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