Design Thinking and Innovation at Apple Harvard Case Solution & Analysis

Describes the approach Apple, innovation, management, and design thinking. For several years, Apple has been ranked as the most innovative company in the world, but he achieved such success remains a mystery, because the company's obsession with secrecy. This note discusses the ingredients for success of Apple and its desire to develop, according to CEO Steve Jobs, insanely great products. Focused on: 1) design thinking, 2) product development strategy and execution, and 3) The Director General of the main innovator and 4) bold experiments business.
Award 2013 Housing ECCH «Hide
by Stefan Thomke, Barbara Feinberg Source: HBS Premier Case Collection 14 pages. Publication Date: 09 January 2009. Prod. #: 609066-PDF-ENG

Design Thinking and Innovation at Apple Case Solution Other Similar Case Solutions like

Design Thinking and Innovation at Apple

Share This