d.light, Selling Solar to the Poor Case Solution
D.light is among the top makers of solar energy lighting fixtures innovation particularly developed for usage due to the world's poorest, bottom of the pyramid clients. Having actually offered over 7 million lights because 2007, the business has actually been fairly effective. Nevertheless, sales to the really poorest clients have actually cannot reach penetration levels preferred by supervision, and the business is presently fighting with a selection of marketing strategies and methods particularly targeting this traditionally hard consumer section. This case is readily available for buy from ECCH.
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