Cooper Pharmaceuticals Inc. Harvard Case Solution & Analysis

Footprints in the 12-year career, pharmaceutical dealer, Bob Marsh, from recruitment to dismissal. Mr. Marsh was uneven career Cooper Pharmaceuticals, Inc (CPI), and after the trial period, asked to resign. After its completion, a number of former customers complain vigorously Marsh, and Vice President of Sales CPI asked to investigate the matter and decide what, if anything, to do about it. Rewritten version of the earlier case DA Newton. "Hide
by Frank V. Cespedes Source: Harvard Business School 10 pages. Publication date: 07 May 1990. Prod. #: 590111-PDF-ENG

Share This

SALE SALE

Save Up To

30%

IN ONLINE CASE STUDY

FOR FREE CASES AND PROJECTS INCLUDING EXCITING DEALS PLEASE REGISTER YOURSELF !!

Register now and save up to 30%.