Describes the landscape of China's domestic industry technology and the competitive environment in 2004. Depicts branch features and new developments, including technology, distribution and marketing. Well as profiles of major domestic and foreign players in the market, analyzes the main issues of the industry, and provides insight into the future development of the industry. "Hide
by Ali Farhoomand, Zhigang Tao, Leyu Jan 25 pages. Publication Date: February 24, 2005. Prod. #: HKU376-PDF-ENG
Related Case Solutions & Analyses:
Circles
Benecol Spread and Media Planning
Dealing with low-cost competition in the airline industry (B): The foundation of Germanwings
Hindustan Unilever Limited: Mobile Marketing in Rural India – Kan Khajura Tesan (B)
Mahindra “Rise”: A Brand Architecture Decision
Exploring Brand Associations in the Indian Context: Cafe Coffee Day
Salesforce.com: Creating a Blue Ocean in the B2B Space
Ontela PicDeck (A): Customer Segmentation, Targeting, and Positioning
A Note on Direct Selling in Developing Economies
Turning Copper into Gold: Bharti Airtel’s Fixed-Line Service in India
