China’s Electronic Commerce Initiative: Leapfrogging Development Stages Harvard Case Solution & Analysis

China's Electronic Commerce Initiative: Leapfrogging Development Stages Case Solution

MOFTEC, in 1998 May, launched its online market gateway, www.chinamarket.com. One month after, the Ministry of Information Industry (MII) announced a strategic venture with IBM to develop the central ecommerce platform for the nation. With the central government marketing e commerce as a means around national infrastructural bottlenecks including transport and supply, both initiatives were rushing to become the portal by which international ecommerce was "funneled" into China. Given the open access and the open standards, which are a defining aspect of the increase of ecommerce, could China expect to command the flow of e commerce to this kind of extent?

This is just an excerpt. This case is about   STRATEGY & EXECUTION

PUBLICATION DATE: January 01, 1999

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China’s Electronic Commerce Initiative: Leapfrogging Development Stages

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