China Merchants Bank (D): Credit Cards, The New Frontier Of China’s Financial World Harvard Case Solution & Analysis

IMD-3-2026 © 2008
Nie, Winter; Wang, James; Zhang, Lily

The China Merchants Bank (CMB) was the very first non-state-owned bank in China, and hence thought about a trial case for China's financial reforms. Established in 1987 by the China Merchants Group, CMB had actually handled to endure, contend and grow with the huge state-owned banks. It had actually effectively produced a business culture of premium services and developments throughout the years.

This 4 part case series explains the change of CMB under Ma Weihua's management start in 1999. By 2007, CMB was the most successful bank in China, however brand-new difficulties still lay ahead.

Subjects: Leadership; Strategy; Transformation; Risk management; Offshore banking; Retail banking; Corporate culture; General management
Settings: China; Banking; Financial services; 2007 total assets RMB 1,311 billion; 1999-2007

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China Merchants Bank (D): Credit Cards, The New Frontier Of China’s Financial World

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