The Chicago Board Options Exchange (CBEO) must decide how to respond to the new competition on the financial opportunities. Parameters, were generally very liquid asset class despite the fact that many single-name options are listed on the CBOE, the second largest options exchange in the world. In response to this liquidity, new options exchange began offering electronic trading, hoping to make markets more liquid and capture market share and profitability of the CBOE. CBOE must now decide whether to ignore the competition and continue his gender-based model for trade or switch to all electronic trading model or some type of hybrid model. "Hide
by George Chacko, Anders Sjoman, Daniela Beyersdorfer, George Robert Nelson Source: Harvard Business School 26 pages. Publication Date: Mar 08, 2005. Prod. #: 205073-PDF-ENG
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