Carrot or Stick Getting Paid for Innovation at Tessera Technologies Harvard Case Solution & Analysis

Tessera Technologies has been very successful development of technology for the semiconductor industry and mobile device, and then license them to manufacturers in a broad sense. In addition to the licensing of patents, it also supplies the know-how to help manufacturers move into mass production. But environmental change for patent authorities, in particular the use of injunctions against MercExchange post eBay, has brought new challenges to the licensing model of the company. "Patent Dissent", companies that choose to sue, not a license to create pressure from existing licensees. In addition, the company has put forward one of their latest technological developments, cooling technology for portable devices, he was forced to deal with markets where there were no strong property rights regimes. Whether the company will be able to receive payment for their innovation, or was it a model doomed?
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by Willy Shih Source: Harvard Business School 20 pages. Publication Date: March 30, 2010. Prod. #: 610085-PDF-ENG

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