Business-driven Research at IBM Research India Harvard Case Solution & Analysis

What is the right mix between business-oriented and pure research? This case addresses the issue in IBM Research in India, where the management push to balance exploratory research and the implementation of business needs met some resistance from employees who are used to clean the so-called basic research. The case looks at the conversational Web project is a good example of a style of research, for which the administration has yet to develop a viable business plan. "Hide
by Willy Shih, Margaret Pearson, Pankaj Agarwal, Diego Medicina, Juan Prajogo Source: Harvard Business School 12 pages. Publication Date: Jun 09, 2012. Prod. #: 612076-PDF-ENG

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