AREVT&D Harvard Case Solution & Analysis

The case is considered a fast and highly effective twist on AREVA transmission and distribution (T & D) business, focusing on the activities of the unit. Division fought in 2004, when the newly appointed Director General Philippe Guillemot and his team significantly improved performance, focusing on four levers - industrial restructuring trail, competitive sources, process efficiency and competitive product offering. In 2008, in the case of problems of students to determine the best way forward. Both the progress made in 2004-2007 will remain? AREVA T & D hopes to surpass ABB and Siemens in sales and profitability by focusing on superior product offerings through the "customer intimacy" (eg, involving customers in the development of new products), and developing a reputation of clean behavior. What is the role of operations management in this context?
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by Ananth KR, Vincent Dessain, Ane Damgaard Jensen, Gudrun Urfalino Kristinsdottir Source: Harvard Business School 48 pages. Publication Date: June 17, 2008. Prod. #: 608174-PDF-ENG

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