Includes a thorough analysis of Amazon.com and the value proposition of the company, in terms of its business concept, digital business opportunities and social and shareholder value. This complex of business models and Web business relationships, as well as Amazon's monetization plan (revenue and profit by) their assets. Rewritten version of the previous case. "Hide
by Lynda M. Applegate, Meredith Collura Source: Harvard Business School 44 pages. Publication Date: September 14, 2000. Prod. #: +801194- PDF-ENG
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