This case discusses regarding the megafarm model, which was established by CP group as a part of their attempts to confirm the safety as well as thequality of their supply chain regarding theiragricultural products (particularly, eggs) in China while simultaneouslyincreasingthe welfare of the farmers of China farmers.
This model was developed with the help of the local government, as well as support was received from a local bank which supported financially. It is required by the students to identify the potential for increasing this model across China.
PUBLICATION DATE: May 18, 2016 PRODUCT #: 316150-HCB-ENG
This is just an excerpt. This case is aboutĀ GLOBAL BUSINESS