Affinity Plus (A), Chinese Version Harvard Case Solution & Analysis

The managerial team at Affinity Plus Federal Credit Union has pressed the concept of members first throughout the organization, empowering workers to put member-owners' interests ahead of their own interests or the organization's interests.

As a consequence of this focus, the credit union must discover what to do with its cost-effective indirect auto lending business, which some see as conflicting with the strategic direction set by the management team.

PUBLICATION DATE: July 22, 2008 PRODUCT #: 212C04-HCB-CHI

This is just an excerpt. This case is about FINANCE & ACCOUNTING

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