Zucamor describes the evolution and its business strategy, in particular, after the opening of the Argentine economy in 1992 and 1993. Traces of the actions that led to his association with the U.S. giant Union Camp paper. Poses some important challenges facing the new leadership of the company. "Hide
by V. Kasturi Rangan Source: Harvard Business School 23 pages. Publication Date: June 3, 1999. Prod. #: 599096-PDF-ENG
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