Launched in early 2005, Zopa is a peer-to-peer on-line brokerage that couples British residents who would like to lend with individuals who want to borrow. The company represents a fresh business model in the retail financial services sector, and since Zopa is not technically a bank and does not lend money itself, the capital requirements to run the business are comparatively little.
Zopa.com From a Hot Idea to an Established Market Player Harvard Case Solution & Analysis
The case scenario aids with a brief outlook of howZopa, a value innovator, has developed a distinctive status in the market via an innovative business model. This case enables students to develop an excellent comprehension of the elements of a value innovation and technologies hold the capacity to shake up an established industry structure's key players. Students also get to talk about the sustainability of competitive advantage in a business in which network effects play a significant role. Finally, the case may be utilized to address the issue of incumbent firms should react to revolutionary new business models.
PUBLICATION DATE: August 15, 2014 PRODUCT #: ES1541-PDF-ENG
This is just an excerpt. This case is about STRATEGY & EXECUTION
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