Chronicles of background base WNBA, its basic business concepts, some of the key scientific and technical information used in the launch of the NBA, and other relevant information. Students should review the "Basic business model" involved and to compare it with that of the American Basketball League (professional league other women). Students should consider the appropriateness of both leagues could eventually be successful, only one, or neither. "Hide
by Stephen A. Greyser Source: Harvard Business School 12 pages. Publication Date: February 22, 1999. Prod. #: 599032-PDF-ENG
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