"Sowing of the country" (SDC) has been a public-private partnership between Wal-Mart Puerto Rico (Wal-Mart PR), the Department of Agriculture of the island, as well as its economic Development Bank (EDB), two NGOs "Caborroje OS Pro Salud y Ambiente "(Caborroje OS Pro Health and Environment) and ConectaRSE (corporate social responsibility (CSR) to encourage non-governmental organizations (NGOs)), and a group of local farmers. The aim is to promote sustainable development on the island, encouraging farmers to become entrepreneurs for development of small agro-business. Wal-Mart has acted as the main buyer. The project faces many challenges, such as difficulty in meeting farmers' quality standards and delivery schedules, no existing mechanism by which access to funding from the EDB, and most importantly, changes in the political party in power. Partners of the project was developing a position from which to negotiate a new alliance with the incoming administration. Since Wal-Mart has been defined in order to ensure the continuity and expansion of the project SDC, Wal-Mart was to act as a champion of the project. Students will be exposed to such questions as: 1) the adaptation of international global company CSR strategy to local conditions, and 2) develop a strategy for further development of the local economy through market forces and entrepreneurship, and 3) assessment of the advantages and disadvantages of partnerships with governments and civil society., 4) the creation and management of public-private partnership "Hide
by Myrna Comas, Julia Sagebien Source: Richard Ivey School of Business Foundation 14 pages. Publication date: April 26, 2010. Prod. #: 910M24-PDF-ENG
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