This two-part series describes the case as an opportunity to launch USA Today has been defined and evaluated Gannett Corporation this case supports a broad discussion about the concept of a national, general interest daily basis is consistent with the change in the external environment and Gannett internal resources and capabilities;. it also allows a specific analysis of the economy offered by the enterprise "Hide
by Pankaj Ghemawat, Scott B. Garell Source: Harvard Business School 20 pages. Publication Date: September 20, 1991. Prod. #: 792030-PDF-ENG
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