With so much belt-tightening happening, pouring precious financial resources into partnerships with universities might seem an unnecessary additional. But think twice before cutting these long term R&D investments: the money you save today could be the innovation, and hence, the competitive edge, you lose tomorrow. The writer analyzes the integral function university research can play in business initiation.
To appreciate the fruits of your coalition, your research associates and your business must share targets that are complementary - and carefully set the basis for a healthy and productive long term relationship. The long haul is crucial, he stresses, as the actual value of these university links can be the surprising results given over time. What is desired is a proper framework to balance the myriad problems involved, while leveraging the cooperative ones in these testing times so which you can protect your firm from the competitive issues.
The Benefits of Science Collaborations case study solution
PUBLICATION DATE: September 15, 2009 PRODUCT #: IIR010-HCB-ENG
This is just an excerpt. This case is about INNOVATION & ENTREPRENEURSHIP
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