Sushilicious: Standing Out in a Crowded Field Harvard Case Solution & Analysis

Founder Sushilicious, a new restaurant in California, I thought about how to make your second year in the business even more successful. Its purpose is to increase the current base for the restaurant with a limited marketing budget. Founder succeeded to build its first restaurant with a combination of social media, and now wonders how he can build on its current communication strategy. "Hide
by Dante Pirouz, Raymond Pirouz, Ken Mark Source: Richard Ivey School of Business Foundation 19 pages. Publication Date: October 17, 2011. Prod. #: W11357-PDF-ENG

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