SKY DEUTSCHLAND (B): HOW SUPPLY CHAIN MANAGEMENT ENABLED A DRAMATIC COMPANY TURNAROUND Harvard Case Solution & Analysis

SKY DEUTSCHLAND (B): HOW SUPPLY CHAIN MANAGEMENT ENABLED A DRAMATIC COMPANY TURNAROUND  Case Solution

This is part of an instance collection. Sky Germany is actually the leading pay TELEVISION service provider in Germany as well as Austria. In 2010, the company was actually dropping cash and experiencing a bunch of working obstacles such as a slow-moving user development, a higher consumer churn fee, higher fixed costs as well as frequent product stock-outs. In 2010 Sebastian Hauptmann participated in Sky as VP of Logistics in order to help turn the company around. He had to take action fast to resolve short-term problems while building and executing the tactic for lasting functional results. He established a multi-year strategic turnaround course led through supply chain group, a culture from constant improvements (CI), and also an outstanding staff. Through 2014 very important KPI's had actually enhanced considerably, and also the company goned on the path to turnaround, mainly driven by varied enhancements in supply chain management. In 2016, for the very first time in its background, Sky Deutschland stated good operating results. With his continuous effectiveness, Sebastian together increased his tasks to become very first SVP of Supply Chain, Purchase & CI and after that EVP from Workflow in 2016. The German Pay TELEVISION market continues to be a huge chance for Sky Deutschland and also fast technology modifications in TELEVISION and also media present brand new difficulties to the Sky group across Europe.

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