Sa Sa Cosmetics Harvard Case Solution & Analysis

Sa Sa Cosmetics had impressive success as a low-priced retail brand of cosmetics. But the recent growth has slowed. What are the reasons? This case describes a recent strategic initiatives and provides market research data to help students in the diagnosis.
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by David E. Bell Source: Harvard Business School 31 pages. Publication Date: May 13, 2002. Prod. #: 502085-PDF-ENG

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