Reines Jewelers: Ashley Gibson Harvard Case Solution & Analysis

As a performer on the property's mother-in-law, Ashley Gibson was trying to sell a 2.5-carat diamond ring whose lineage can be traced back to the Eastern European branch of the family. Real estate liquidator offered $ 18,000 for the ring, but Gibson felt that it was oh-la-ball offer because its Internet search suggested figure of $ 30,000 to $ 35,000 range. She fell with a ring for jewelry Peter Reines consider before meeting the next morning. "Hide
by Sherwood C. Frey Source: Darden School of Business 5 pages. Publication Date: July 25, 2006. Prod. #: UV1296-PDF-ENG

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