Pierre Frankel in Moscow (A): Unfreezing Change Case Study Help
Cross-Functional Management (CFM)
Along with it, Frankel must adopt the Russian business etiquettes across all functional areas, considering the principle of cross functional management in order to achieve the targets.
Reward System
Considering the collective objectives of the firm, i.e.achieving 40% revenue growth and high profit margins; Frankel must set individual objectives, with assigning targets to employees individually along with a reward system to motivate the employees to work dedicatedly for the subsidiary’s profitability and growth.
Following all of the above steps simultaneously, Frankel can achieve the stated targets with radical changes that do not affect the organizational culture at Moscow subsidiary................................
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